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Page 2 Advertisements Column 1 [Newspaper Article] — El Sereno Star — 30 April 1964
KELLY»FRANKS BEAUTY SALON CA. 111-06 FOR YOUR BEAUTY NEEDS ■'■ ' ■ ' PHARMACY’S SUPER SPECIAL END SALE You'll Fiud Money Saving Values at Portola's —Every Day! Here Are But A Few of Our Many "Special Buys." Cheek Them Over for Real Values! y •-is*-'**-V* v 1 lac-tic JEWELITE BRUSHES HAIR SPRAY By HELENA CURTIS Rig. Priced at 99« OUR SUPER SPECIAL! REG. 3.00-4.95 NOW CAO % OP OUR LOW REGULAR PRICE! HALO NEW SALON SIZE 18%-aunces. REGULARLY SALE PRICED AT 1.481 OUR SUPER SPECIAL! € hereisyoar onew-year dance for great ssvtap oi TEN*O*SIX Lotion ij&amp;m ThkHiaM mi—lnglnHna, T nrnuniwi. uniiDauj a Doctor’* prescription. TenOSix gets to the root Of the probbrn, hdp* h«*l a* it rlrsnsns your skm. Uas lint thing in the mnrninx, hot thine at mebt. Your tec. osvsrhM it *o clean. On sale May only. RfaULARLT *5OO :&gt;&lt;SS&gt; I 'if'-Hz-t SPffllG pnr saiß o OFF wgstcl OX Big *en Ol»cf y **CT*i Wl ND, Up O *•*»// S Pri ce TOOTH BRUSHES FOR THE FAMILY. Colgate,...
Page 2 Advertisements Column 2 [Newspaper Article] — El Sereno Star — 30 April 1964
"Complete Office Suppliers" a LY OFFICE ADAIR 2801 N. Rgowroa St., LA. CApitol 5-2215 Glenn Close Shell Service r .' • ' ■ : • .■ I , . Nil* Lubrication Tires—Batteries—Accessories Who*l Balancing Car W«*b SBH STAMPS WEEK DAYS 6-10 p.m. OPEN SUNDAYS 5025 HutiHngton Dr. N. CA. 5-9027 Canter of Tampico and Huntington Dr. ZY BUY ONI GALLON Treasure tones VINYL MIST Wall Paint ONI QUART FREE Treasure Tones BLOOM GLOW Semi-Gloss Enamel , This is an interior paint offer you can’t afford to miss! When you buy a gallon of Treasure Tones , Vinyl Mist foryourwalls and ceilings, we’U give you, a free quart of Bloom Glow semi-gloss enamel for the trim and woodwork. This offer is good for the entire month oTMay. AND HERTS ANOTHER FREE OFFERI Check the May 1 issue of LIFE or the May issue of BETTER HOMES &amp; GARDENS. You’ll find a Treasure Tonee ad with a coupon good for a free half-pint can of Treasure Tones Vitric Enamel... a 994 value. Vitric is the hardest gloesieet enamel you can b...
Page 3 Advertisements Column 1 [Newspaper Article] — El Sereno Star — 30 April 1964
Open! '■i $ 55 ■ pp|pP|p^ m M M? 1 &gt; /• :; 1 • ! . wn sr* WSmisSk 4&lt;: ■ .... • •&gt;•» **■ *» * and Loan Association &gt; •;*. ~ y ...• ■r»o. •■ *TP* * tc W* invite you to stop in onr association's offices and inspect tii* newest, most modem facilities any association flan offscl • 1 ■ Boyal Savings la at your disposal, waiting to serve yon, financially. Be a charter saver with a vigorous, conservatively managed new association that promises to keep step with tiie highest prevailing rate of interest! A special Community Boom with kitchen facilities is available for dub and Organisation meetings. We also provide a Night Depository for tiie convenience of onr account holders. In addition, we offer Safety Deposit boxss and a "Sale Escrow” department. Come in and meet na soon, wont you? PraidmL Boyal Ssvtogc and Loan * HIGHEST PREVAILING RATE OF INTEREST! Royal Savings pays the highest prevailing rata of interest: 4.85% l Open your account now! Fund...
Page 4 Advertisements Column 1 [Newspaper Article] — El Sereno Star — 30 April 1964
DISCOUNT PRICES! Paint Sate &gt; c°°&gt; &lt;m 79 Regular 4.09 Per Gallon I INSIDE A OUT—WHITE A COLORS ■ CEILING TILE SPECIAU ■HS 11 Acoustic Tile 12x12 Tonga* A Oroovo—tog. 22&lt; .... WHITE TILE 12x12 Tongue A Groove Reg. 15&lt;.... FIBER GLASS PANELS 6, t, 10, 12 FT. LENGTHS ALL COLORS 20* V Grooved Mahogany y/wxr PRE-FINISHED • WINTH TEAK • TAN OAK • COCOA WALNUT • DARK WALNUT • MAHOGANY • STANFORD CHERRY • NORDIC WALNUT • ARLINGTON CHERRY • HEATHER WALNUT • AMERICAN WALNUT • PLATINUM ROSEWOOD tegular $7.95 •- -jJJY—--Ist GUM &lt; ASM PLYWOOD, 4xBx J /&lt; „.«.J15.95 BIRCH PLYWOOD ~ 4xtx'/4 PLYWOOD 4xBx 3 /i PLYWOOD 4xlx’/2 PLYWOOD 4xlx 3 /4 PLYWOOD SHOP MADS..L. f 94 V* ***• »' W ...; SHOP GRADE nft.V, SHOP 6RADI .*S * SHOP GRADE ....... $375 $4.95 $5.95 ••••••••• $3.55 .$5.35 4xBxV4 AD ...... HR-SIS 4xBx% AD .FIR-SIS 4xBx'/j AD 4. PiR-SIS $5.90 4x8x34 AD .... *. HR-SIS $6.95 i ————4—. &gt;r I i'. 4xBxV4 Waterproo...
Page 5 Advertisements Column 1 [Newspaper Article] — El Sereno Star — 30 April 1964
•TV- ' RINSO BLUE Giant &gt;:f ■ . ■ r ! NUCOA ARMOUR'S OLEO TREE! 13 39 Mb. 12-oz. t. •» LA MHA FLOUR 25-lb. 59 Sack * | LA CHOY—GIANT 81-PACK _ CHINESE FOODs 49 HUNT’S—32-oz. TOMATO JUICE HILLS BROS.—IO-ot. Jar INSTANT COFFEE CAMPBELL'S SOUPS Meat Base &amp; Mushroom 7 Vegetable Base , 8 f l°° CANADA DRY Beverages 12: $ 1 CHALLENGE LARGE COLLIER'S CHARCOAL BRIQUETS 79 HUNTS Potatoes 10 ALCOA—2S FOOT ROLL ALUMINUM WRAP 25 FROZEN FOODS CAL FAME LEMON—A-«z. FRUIT DRINKS 12 “1 SARA LEE CAKE SALE Browniat • Chaata Caka AppU Spic* • Choc. Caka Banana * Coffaa Caka FREE KITCHEN TONGS OFFER (jrisco OIL. UM|L - b. _ . _a n I I AL. i nNyuioi ww * Hi R«tufcr Bln FOLGBIS COFFEE i-ib. |( 2-lb. 57 3-lb. 27 NEW POTATOES FRESH GRADE "A" FRYING CHICKEN No. 1 Extra Fancy Large Size //HOLE BODY I Sweet Texas ONIONS FRESH FRYING CHICKEN Cut Up Pan Ready YOUNG FVOZm TOM TURKEYS 31s FRESH SPINACH Fresh Bun. PIGS FEET APPLES Crisp Pippin 3i29 FARMER JOHN'S SLICED BACON MORRELL'S PRIDE WI...
— Stop Killing Yourself Nervous breakdown is a vague term ly Km J. STEINCROHN [Newspaper Article] — El Sereno Star — 30 April 1964
— Stop Killing Yourself Nervous breakdown is a vague term ly Km J. STEINCROHN NERVOUS BREAKDOWN VAGUE TERM, SPECIFIC DIAGNOSIS IS NEEDED Like many other wives, Mrs. y. was concerned about her husband’s health. He was becoming extremely difficult, quite nervous. “In fact, she. eaid, "I think he’s coming down with a nervous breakdown. Nervous breakdown? What makes you think that? Besidcs, what Is a nervous breakdown? Do you know? She said she didn’t The trouble is, I said, that many people use that expression without being sure what It designates. For example, here is a parson in his tasns who suddenly seems to corns apart emotionally. He is so sick mentally that be must go to an institution for care. His friends and family isy be has had a nervous breakdown; whereas, the real trouble is schizophrenia which is s severe form of peychoeia. Here is another patient, a businessman of 58 whose wife thinks he is heading for a nervous breakdown. That may describe it in a general way, bet the ...
CUPID'S MEMO [Newspaper Article] — El Sereno Star — 30 April 1964
CUPID'S MEMO Marriage licenses were Issued to the following as of Match 19: AGUILAR-VALDEZ David P. 21. 2068 Roma Dr, and Adaline M, 20, 2000 Almadale Ave. SPENCER - MEOAHEY Lawrence E, 21, 5217 Dahlia Dr, and Carols J, 20, 5229 Lunsford Dr. JOHNSON Jr.-PEETOOM— Daniel R, 57, 4868 Genevieve, and Vada E, 46, Temple City. WARNER-DVNN Darryl B, 20, Pasadena, and Marilyn L, 17, 4803 Hartwlck St LOOKWALD-FREEMAN Bernard, 48, Altadena, and Claire L, 38, 1252 Neola St BREYETTE - MURRAY Stanton A, 38, 5023 Townsend, and Nancy J, 32. South Gate. SPICER-FAIROLOTH Robert L., 31, 4185 York Blvd, and Janice A, 27, San Carlos. BROOKS • OEBRTSEN Everett K, 400 Raymond ale Dr, South Pasadena, and Mary A, 23, Whittier. HENRT-OLSON Richard A, Lea Angeles, and Marvae A, 20, 5435 Monterey Rd. forget-simard Re al J, 28, Burbank, and Louise M, 22, 5129 Highland View Ave. HUBBERT-LINDEN Robert J, 27, 327 S. Ave 60, and Sharon Kay, 21, Downey. WISE - BERGEN Donald S, 25, San Gabriel, and Nancy L, 22, 112 S...
Page 6 Advertisements Column 1 [Newspaper Article] — El Sereno Star — 30 April 1964
&gt;h •%» - 17 Readers of The I NORTHEAST WILL BUY WORTH OF CARS THIS YEAR I ' ' . sr?-" :■ 'j QUESTION TO CAR DEALERS: ARE YOU MISSING THIS Big Bonanza ■&gt; : ♦You art If you’ro not using tho big NORTHEAST CLASSIFIED says FACTS CONSOLIDATED, on# of tho nation’s top rosoarch firms, that asked tho 64,529 roadors of tho NORTHEAST CLASSIFIED If thoy planned to buy a car or can during 1964. 14% said “yos,” thoy worn definitoiy planning to buy a car; that’s 8,962 Hvo pros poets. Another 13% said thoy weren't sure. To a go-getting ear salesCall CLlnton 4-5111 NOW) (or a smart advertiser) that’s as*gosd as a sale! S-o-o-ol 17,285 NORTHEAST CLASSIFIED READERS are going to buy 17,284 can through its new and used auto section! 64,529 Circulation IN 6 TOP NORTHEAST NEWSPAPERS! it Highland Park Nows-HoroW * Journal ★ Eaglo Rack Sontinol if ■ Sarana Star ★ Uncoln Haights lullatin-Naws if South Pasodona Journal - if Northeast Stor-Roviow
Page 6 Advertisements Column 2 [Newspaper Article] — El Sereno Star — 30 April 1964
\ »; . ■0 MARKETS freshest produce KORY'S FRUIT SALE DELICIOUS $ NAVEL ORANGES 0‘ ANJOU PEARS golden ripe BANANAS SOUD HEADS LETTUCE 3-25' m CRISP TENDER CELERY £ FRESH CARROTS f EVER OVER 40 STORES. « KOR FREE WO* WHEN YOU TRY COLGATE TOOTH PASTE King Six* &gt; -i SAVE 20l 1 R*g. 69 1 Value SPRINGFIELD CALIFORNIA TOMATOES SPRINGFIELD CREAM STYLE OR WHOLE KERNEL GOLDEN CORN SPRINGFIELD GARDEN FRESH SWEET PEAS SPRINGFIELD CUT GREEN BEANS Oe/fcafessen LUER ALL MEAT FRANKS I'' ' ' DAIRY FRESH SLICED NATURAL 1 Lb. Meg. 39 FRESH ERICK CARAWAY JACK MUIENSTER A CHEDDAR LIVER SAUSAGE m 6-or. Pkg. 1 In Chunks i 9 C a C and H PURE CANE lb. pkg YOUR CHOId TAU 303 CANS SCHENL CHAMPION STRAKSHI "“"99 m Fifth 3 SAMARA \ VODKA VALLI ITALIAN IMPORT RED CHIANTI WINE Imsoap 2 - 29* FLAKES ~ 35* DETERGENT ™ 89* DETERGENT lipwuoy BAR SOAP BISHWASHW A® 8 ■w. m. 10-01. NA 35‘ fi Wu 45* Kfi ns. 3 23&lt; iAIH 2 far 33&lt; %
Page 7 Advertisements Column 1 [Newspaper Article] — El Sereno Star — 30 April 1964
da# l *# D A Vll BY POPULAR DEMAND YOUR KORY MKY. BRINGS YOU BINGO GAME NO. 3—BIGGER. BETTER THAN boo prizes...rrs fun—rrs free...all winners from one store—not STORES—JUST ONE STORE! WIN UP TO $lOO DOLLARS! ADVERTISED SPECIALS 24 HOURS A DAY APRIL 30, MAY 1. 2, 3 r'S FEATURES ONLY U.S.D.A. CHOICE MEATS .DA GRADE A grade a U.S.DA CHOICE BEEF -i/HotE body t 3 LEGGED # ' DOUBLE BREASTED IG CHICKEN mam mlb FRYERS CHUCK STEAKS FARMER JOHN'S WHOLE HAMS I CHICKEN PARTS BEASTS IS S3 23 C ib c ib CHERRY RED CORNED BEEF ■BRISKET DECKLE ON CENTER CUT 39? 49 C lb U.S.O.A. CHOICE US 7-BONE ROAST U.5.D.A. CHOICE REEF GROUND ROUND 49 ib 69 ib • UTT PORTION SHANK PORTION c lb FRESH LEAN CENTER CUT HAM SLICES WISH SLICK) BEEF UVER GROUND PET FOOD 49L FARMER JOHN LITTLE LINK SAUSAGE—B-w. OMTW CUT 45&amp; 35 89 59 c lb G-H-B SOY SALAD OIL scon TOILET TISSUE COUNTY FAIR FROZEN FRUIT or CREAM t F' .V 4 Large ojjucj'-. wA* 24-«z. if O Sj*.l \*k\ Now 1000 Sheet Roll &gt; P*F - 24-ox. Six*...
Royal Savings looks for oldest mother [Newspaper Article] — El Sereno Star — 30 April 1964
Royal Savings looks for oldest mother . Royal Savings, El SerenO’s newly opened, locally owned and managed Savings and Loan Association, will honor Mother's Day, May 10, with special recognition to the oldest mother In the community. . The search for the oldest mother of the year starts immediately, and is open to all mothers who reside in the greater El Sereno area. The winning mother must be registered with the association. All mothers are invited to register at Royal Savings and Loan, 4887 Huntington Dr. ,or write to Royal Savings. A family member or friend may register their candidate for the honors. Applications must be in by Friday. May 8 at 7 p.m. Thl* special tribute to only one of the many events (chad* uled during Royal Savings’ op* ening celebration. All resident! are Invited to visit the association and meet the officers and directors, and play Win-O-Gift There is absolutely no obligation, and everyone is a winner! The association is open from 9-5 p.m. Monday thru Thursd...
Page 8 Advertisements Column 1 [Newspaper Article] — El Sereno Star — 30 April 1964
t... StT Jt fIM r .a *1 TSe Miretf TMigp Happen To Monarch Savers! LIKE CAREFREE HAPPY HOLIDAYS FOR INSTANCE! Almost automatically, without scrimping, the vacations of Monarch Savors are fully financed. It’s amazing how quickly the money accumulates at Monarch’s high 4.85% rate of earnings on a regular and systematic program for savings. With COMPLETE SAFETY of course, guaranteed by the EXTRA safety margin of Monarch’s conservative business policy and the Safeguards of the Federal Home Loan Bank. h * • The Safety of Monarch's savings ara guaranteed te $lO,000 by the Federal Savings A Leon Insurance Carp, on Agency el the Federal Government. MONARCH SAVINGS AND LOAN ASSOCIATION ■Jk ««OI NORTH ■ ROADWAY, LOB ANOILKB 31. CALIFORNIA • CA 3-1104 FRESH TOMATOES AVOCADOS 0 EACH 0 lb LONG GREEN ' jfl Pfc CUCUMBERS 10 brown mm ■ ONIONS 5! C •a c lb TENDER CRISP iy. CELERY 0 SWEET JUICE ORANCCS c lb ) n f? f ■HV Fresh Medium “AA* DEI MONTE m J Chunk Tuna 4&gt; 1 EGGS m c BEST FOODS Qu...
Page 8 Advertisements Column 2 [Newspaper Article] — El Sereno Star — 30 April 1964
The Book Shelf R SIMMO LIBRARY 4990 Huntington Dr. So. Hours: Mon. to Fri. 1:00 to 9 f .M. Saturday: 9 A.M. to 1 P.M. GLORY ROAD By Robert Helnleln One o( the very best yarn* yet from a master storyteller exciting, satiric, fast paced, funny, and tremendously readably. THE VENETIAN AFFAIR By Helen Highet Woven from the very stuff of current history, offering matter for sober thought as well as the inimitable blend of literary skill and superlative excitement that is Helen Maclnnes’s hallmark. ALLAN PINKERTON By Sigmund A. Lavlne The life story of Allan Pinkerton, first private detective in America, reads as thrillingly as any mystery tale! THE VOYAGE OF THE NINA II By Robert F. Marx The dramatic account of the 77-day crossing from Spain to San Salvador in the 42 foot replica of Columbus’ ship. DEATH OF ACHILLES By Victor Price The Death of Achilles” a novel about Cyprus, rebellion and love . . . builds to a shattering climax in which terror, pain and heroism are interwoven. THE PLEA...
Page 8 Advertisements Column 3 [Newspaper Article] — El Sereno Star — 30 April 1964
"Complete Office Outfitters" C 2801 N. Figueroa St., LA. CApitel 5-2215 X. U Mont I tolevision with exclusive TWO YEAR WARRANTY on Color TV picture tube DEXTER'S TV 2734 N. EASTERN AVE. CA. 5-2609 lOOKI AT DUMONT COLOR TV WARRANTIES • TWO FUU YIARS • ONI VIA* ON PAITI - • ON PICTURi TURK AND MATiRIAI Dumont Quality (xcoodt All Olhon MONTH END WAREHOUSE SALE NEW STOCK OF Quilted hint Bedspreads • Auortad Colon • Rog. 17.98 Voluot TWIN OR FULL 99 7 MFGRS. CLOSEOUT ASSORTED TER CURTAINS • Pinch Ploot Short!** • Auorlod Print* |o|. sAi| 48x24 2.98 1.99 pr. 48x36 3.98 2.49 pr. 48x45 4.98 2.49 pr. 72x45 6.98 3.99 pr. 96x45 8.98 4.99 pr. 48x54 5.98 2.99 pr. 72x54 9.98 4.99 pr. 96x54 10.98 5.99 pr. Voloncing 98 &lt; 79c yd CONTINENTAL OVAL RUGS tr%4 l RIO. 14.M ... 3'xS* RIO. 34.11 TOO IQOO ASSORTED PLASTIC CAFE CURTAINS FOR THE RATH • 2.98 to 9.98 pr. Voluoi Your Choice 99ONE GROUP OF DECORATOR PILLOWS YOUR CHOICE REG. 2.98 00 1 Vi PAIR PLEATED Draperies • Up to Full Width* • Roody...